All That Glitters logo

All That Glitters in Salem, OR

3.9/5

All That Glitters is a jewelry and pawn shop in Salem, OR offering jewelry sales, gold buying, and collateral-based pawn transactions with noted customer service.

Data compiled from public sources · Rating from CreditDoc methodology

All That Glitters Review

All That Glitters is a brick-and-mortar retail and pawn operation located at 1191 Lancaster Dr NE in Salem, Oregon. The business operates six days a week from 10 AM to 7 PM and Sundays from 11 AM to 5 PM, serving the Marion County area. It is listed under jewelry stores, accessories stores, and specialty shops, and customer review summaries explicitly reference it as a local pawn shop where patrons conduct pawn transactions and sell gold and jewelry items.

The store offers a range of services centered on jewelry retail and pawn-based transactions. Customers can browse and purchase silver items, rings, gold ornaments, and other jewelry pieces. The shop also facilitates the sale of customer-owned jewelry and gold, and conducts pawn transactions where items are used as collateral. Staff members Birdie and Bryan are specifically mentioned in aggregated customer feedback as providing personalized assistance throughout both retail and pawn interactions.

All That Glitters earns relatively strong scores across several consumer-facing metrics on the Wheree platform: customer service leads at 9.2/10, followed by quality at 8.7/10, product variety at 8.5/10, payment options at 8.4/10, price at 8.2/10, and location at 8.0/10. The store is described as clean and well-organized, with a curated inventory that includes unique pieces not commonly found elsewhere. Competitive pricing and a smooth, hassle-free transaction process are recurring themes in aggregated review summaries.

Honestly assessed, All That Glitters appears to be a small, single-location neighborhood pawn and jewelry shop with solid service fundamentals but limited verifiable review volume — the Wheree listing shows zero individual reviews despite an AI-generated summary drawn from aggregated sources. The business has not completed owner verification on this platform. Some aggregated feedback flags occasional discrepancies between product descriptions and actual items, including issues around warranty expectations and item authenticity. Prospective customers — particularly those pawning items or selling gold — should verify valuations independently before transacting.

Services & Features

Accessories retail
Gold buying and evaluation
In-store browsing with staff assistance
Item appraisal and valuation for pawn or purchase
Jewelry resale and consignment
Jewelry retail sales (rings, gold, silver pieces)
Pawn transactions (collateral-based loans)
Silver item sales and specialty jewelry
Specialty and unique jewelry sourcing

Feature Checklist

Mobile App
Online Portal
Score Tracking
Credit Education
Personal Advisor
Identity Theft Protection

Pros & Cons

Pros

  • Customer service rated 9.2/10 on Wheree, highest of all scored categories
  • Clean, well-organized store layout noted across aggregated customer feedback
  • Named staff (Birdie, Bryan) praised for personalized, knowledgeable assistance
  • Extensive selection of silver items and unique jewelry pieces
  • Competitive pricing with fair evaluations during pawn and resale transactions
  • Smooth, hassle-free transaction process highlighted by multiple reviewers
  • Quality rated 8.7/10 with customers citing attractive and high-quality jewelry options

Cons

  • Zero individual customer reviews on this listing despite AI-generated summary from aggregated sources
  • Business owner has not completed verification on the Wheree platform
  • Some aggregated feedback flags discrepancies between item descriptions and actual products, including warranty and authenticity misunderstandings
  • Single location only — no online shopping or multi-branch access noted
  • Listed phone number (+150-336-29939) uses a non-standard format, raising contact reliability concerns

Rating Breakdown

Value
5.0
Effectiveness
3.5
Customer Service
3.7
Transparency
3.5
Ease of Use
3.9

Frequently Asked Questions

Is All That Glitters legitimate?

Yes. All That Glitters is a registered company, headquartered in 1191 Lancaster Dr NE, Salem, OR 97301.

Quick Facts

Headquarters
1191 Lancaster Dr NE, Salem, OR 97301
BBB Accredited
No
Starting Price
Contact provider
Setup Fee
None
Money-Back Guarantee
No
Visit All That Glitters

CreditDoc Diagnosis

Doctor's Verdict on All That Glitters

All That Glitters is best suited for Salem-area consumers who want to buy, sell, or pawn jewelry in a personal, service-oriented environment with competitive pricing. The main caveat is the absence of independently verified reviews and unresolved owner verification, so customers conducting pawn or resale transactions should seek independent valuations before committing.

Best For

  • Shoppers seeking unique or hard-to-find silver and gold jewelry in Salem, OR
  • Individuals looking to sell gold, rings, or jewelry items for cash
  • Consumers needing quick collateral-based pawn loans against jewelry
  • Buyers who value in-person, personalized service from knowledgeable staff
Updated 2026-05-08

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