S. Government. The bank emphasizes accessibility and convenience, allowing customers to open checking accounts entirely online from any location.
Their marketing strongly highlights personal relationships and customer service quality, with testimonials emphasizing friendly interactions and personalized attention from bankers who know customers by name. 99% APR as of April 2026), mortgages with fixed-rate options, home equity loans (with up to $250 toward closing costs), credit cards, consumer loans, and financial planning services. They provide digital banking through online platforms and mobile apps, including mobile deposit capabilities.
The bank also offers calculators, fraud prevention tools, and an education center for consumer financial literacy. The institution distinguishes itself through emphasis on community involvement and financial education rather than competing primarily on rates or fees. Their marketing language uses accessible, plain-language communication ("plain human speak") and focuses on relationship-building and simplified financial management.
They offer account opening incentives (free Case Logic headphones) and position themselves as guide-oriented rather than transaction-focused. Based on available website information, Think Bank appears to be a traditional community or regional bank with standard retail banking offerings. The website does not provide specific details about fees, account minimums, interest rates on savings products, or comprehensive product comparisons.