Priority Bank logo

Priority Bank in Fayetteville, AR

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Priority Bank is an FDIC-insured community bank offering checking, savings, loans, and insurance services across Arkansas locations with a focus on Kasasa rewards accounts.

Data compiled from public sources

Priority Bank Review

Priority Bank operates as a traditional community bank serving customers in Arkansas, primarily in the Fayetteville, Ozark, and Prairie Grove areas. S. Government.

The bank offers a comprehensive suite of consumer and business financial products. On the consumer side, they provide multiple checking account options (including free Kasasa Cash Checking and Kasasa Cash Back Checking), personal savings accounts, money market accounts, certificates of deposit, and youth savings products. Their lending portfolio includes personal loans, auto loans, home mortgages, and credit cards.

For business customers, Priority Bank offers business checking and savings accounts, business money market accounts, business CDs, commercial real estate loans, small business loans, business lines of credit, and agriculture loans. Additional services include online and mobile banking, bill pay, mobile payments, identity theft protection through Kasasa Protect, insurance services, merchant card services, and cash management tools. Priority Bank differentiates itself through its Kasasa-branded rewards checking accounts, which allow customers to earn cash rewards and receive refunds on ATM withdrawal fees nationwide.

The bank also emphasizes accessibility (AudioEye-enabled website), provides insurance shopping tools promising savings of up to $500 on homeowner's and auto insurance, and markets its mortgage experience context to local customers. Their mobile banking platform and online account opening process represent modern digital conveniences. As a regional community bank, Priority Bank serves a specific geographic footprint rather than operating nationally.

While comprehensive in product offerings, customers should verify specific rates, terms, and product availability at their local branch. The bank's emphasis on local presence and personalized service appeals to community-focused banking, though this regional limitation may not suit customers requiring national branch access or those seeking the highest promotional rates available in the broader market.

Services & Features

Business checking, savings, and CDs
Business lines of credit and agriculture loans
Certificates of Deposit (CDs) for both personal and business customers
Commercial real estate loans and small business loans
Home mortgage loans and refinancing
Insurance services (homeowner's and auto insurance shopping)
Kasasa Protect identity theft protection
Mobile banking and mobile payments
Online banking and bill pay services
Personal checking accounts (Kasasa Cash, Kasasa Cash Back, NOW, Priority, Free, Platinum)
Personal loans and auto loans
Personal savings accounts including youth savings and money market accounts

Feature Checklist

Mobile App
Online Portal
Score Tracking
Credit Education
Personal Advisor
Identity Theft Protection

Pros & Cons

Pros

  • FDIC-insured deposits backed by full faith and credit of U.S. Government
  • Free Kasasa Cash Checking and Kasasa Cash Back Checking accounts with cash rewards and nationwide ATM fee refunds
  • Wide range of products including personal loans, auto loans, mortgages, business loans, and agriculture loans
  • Kasasa Protect identity theft protection service included with qualifying accounts
  • Mobile banking and mobile payments available through smartphone/tablet app
  • Online account opening process for quick account setup
  • Insurance shopping services partnered to help save on homeowner's and auto insurance
  • Local mortgage experience context with in-house loan officers serving Hog Country region

Cons

  • Limited geographic footprint restricted to Arkansas (Fayetteville, Ozark, Prairie Grove areas) with no national branch network
  • Website does not clearly display current interest rates, APYs, or loan terms for easy comparison
  • No mention of online-exclusive or promotional rates that compete with national digital banks
  • Limited information about credit card offerings and rewards structure
  • Fraud alert prominently featured suggests potential past security concerns requiring customer awareness

State Consumer Finance Context

This is state-level context for Banks consumers in Fayetteville, AR. It does not confirm that Priority Bank or this specific location is licensed.

State regulator

Arkansas Securities Department

Key state rules to check

  • The Arkansas Constitution (Amendment 89) caps interest at 17% above the federal discount rate.
  • Payday lending is effectively banned under the constitutional usury cap.
  • Check-cashers must be licensed but cannot offer deferred deposit loans.

Source: CreditDoc state-law summary and listed public regulator resources. Verify licensing directly with the listed state regulator before relying on a provider.

Mortgage Lending Transparency

Priority Bank processed 476 mortgage applications in 2023, with 99.8% recorded as approved across 4 states.

476

Applications

99.8%

Approval Rate

$248K

Avg Loan

4

States Served

Approval Rate by Applicant Income

Under $50K
100%
$50K–$100K
99.6%
$100K–$200K
100%
Over $200K
100%

Based on 476 applications. Income in thousands (reported by applicant).

States With Recorded Applications

Arkansas 473 apps · 98.5%
Oklahoma 1 apps · 100%
Missouri 1 apps · 100%
Texas 1 apps · 100%

Source: CFPB Home Mortgage Disclosure Act (HMDA) Data, 2023. Applications include originated, approved, and denied loans.

Frequently Asked Questions

What services does Priority Bank offer?

Priority Bank offers 12 services including Personal checking accounts (Kasasa Cash, Kasasa Cash Back, NOW, Priority, Free, Platinum), Personal savings accounts including youth savings and money market accounts, Certificates of Deposit (CDs) for both personal and business customers, Personal loans and auto loans, Home mortgage loans and refinancing, and 7 more.

What profile signals are listed for Priority Bank?

Priority Bank has profile signals associated with Arkansas residents seeking community banking with local branch access and personalized service, Customers wanting Kasasa rewards checking with cash-back benefits and nationwide ATM fee refunds, Small business owners needing local business lending and cash management services, Homebuyers in the Fayetteville/Ozark region seeking mortgage loans from local loan officers.

What are the strengths and weaknesses of Priority Bank?

Key strengths: FDIC-insured deposits backed by full faith and credit of U.S. Government; Free Kasasa Cash Checking and Kasasa Cash Back Checking accounts with cash rewards and nationwide ATM fee refunds; Wide range of products including personal loans, auto loans, mortgages, business loans, and agriculture loans. Areas to consider: Limited geographic footprint restricted to Arkansas (Fayetteville, Ozark, Prairie Grove areas) with no national branch network; Website does not clearly display current interest rates, APYs, or loan terms for easy comparison.

How does Priority Bank compare to similar companies?

In the Banks category, comparable providers include Anstaff Bank, Arvest Bank, Bank Ozk. Each company has different strengths, so compare services, pricing, and consumer complaint records before deciding what to do next.

Quick Facts

Founded
1993
Headquarters
Fayetteville, AR
BBB Accredited
No
Certifications
FDIC Insured FDIC Cert #33818
Visit Priority Bank

CreditDoc Profile Note

Research Note on Priority Bank

Priority Bank is profile signals for Arkansas residents seeking traditional community banking with FDIC protection, Kasasa rewards checking accounts, and access to local loan officers. Primary caveat: the bank operates only in specific Arkansas locations and lacks the national footprint, online-exclusive rates, or technology-first approach of digital-native banks, making it less suitable for customers prioritizing maximum convenience or rate shopping across national lenders.

Profile Signals

  • Arkansas residents seeking community banking with local branch access and personalized service
  • Customers wanting Kasasa rewards checking with cash-back benefits and nationwide ATM fee refunds
  • Small business owners needing local business lending and cash management services
  • Homebuyers in the Fayetteville/Ozark region seeking mortgage loans from local loan officers
Updated 2026-05-08

Similar Companies

Anstaff Bank logo

Anstaff Bank

Anstaff Bank is a traditional bank operating since 1931, offering personal and business banking services including online bill pay, Zelle money transfers, and account management.

BBB: NR

Profile signals: Customers seeking a traditional bank with physical branch locations and online convenience, Small business owners needing dedicated business banking and credit card services

Arvest Bank logo

Arvest Bank

Arvest Bank is a community-based financial institution serving Arkansas, Kansas, Missouri, and Oklahoma with checking, savings, mortgages, business services, and wealth management solutions.

BBB: NR

Profile signals: Residents of Arkansas, Kansas, Missouri, or Oklahoma seeking comprehensive local banking relationships, Small to mid-sized businesses needing integrated cash management and receivables solutions

Bank Ozk logo

Bank Ozk

Bank OZK is a full-service bank offering personal and business banking, mortgages, and wealth management with 24/7 online and mobile banking access.

BBB: NR

Profile signals: Customers seeking 24/7 digital banking access with competitive CD rates, Agricultural businesses and associations needing listed lending services

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Quick Summary

  • Priority Bank is listed as a Banks provider in Fayetteville, AR on CreditDoc.
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