Sutton Funding is a fintech lender specializing in alternative small business financing. The company positions itself as a faster, more accessible alternative to traditional bank lending, leveraging proprietary AI technology to evaluate creditworthiness based on business revenue and potential rather than credit history alone.
The company offers three primary products: Merchant Cash Advances ($10k–$2M, same-day funding), Term Loans (6–24 month terms with fixed payments), and Lines of Credit (0% draw fee, access funds as needed). According to their website, they have funded 12,000+ small businesses across diverse industries including construction, retail, logistics, manufacturing, medical, and restaurants, with loan amounts ranging from $15,000 to $300,000.
Sutton Funding differentiates itself through speed and simplicity: applications take 3 minutes, approval often occurs within hours, and funding can arrive within 24 hours. The company claims a 98% approval rate and maintains a 4.9-star Trustpilot score. Their process requires only 3 months of bank statements (versus traditional banks requesting 3 years of tax returns), and they emphasize transparent terms with no hidden fees.
As a merchant cash advance and alternative lender, Sutton Funding serves businesses that don't qualify for traditional bank loans or need faster access to capital. However, merchant cash advances typically carry higher effective costs than bank loans due to factor rates rather than APR-based pricing. The company's emphasis on speed and accessibility suggests their product is most appropriate for established businesses with consistent cash flow but limited access to conventional credit.