Sell Diamonds NYC is a diamond and jewelry buying service located in Midtown Manhattan within New York City's diamond district. The company has been operating for 20 years and specializes in purchasing diamonds, engagement rings, and other jewelry for cash. They position themselves as high-paying buyers in a competitive NYC market, emphasizing their expertise and competitive pricing to consumers looking to liquidate diamond jewelry.
The company buys all types of diamonds including engagement rings, loose diamonds, certified GIA and EGL diamonds, large diamonds (3+ carats), diamond pendants, earrings, and rare/exotic diamonds. Beyond diamonds, they also purchase gold, silver, platinum, watches, and other jewelry items. They offer multiple transaction methods: in-person evaluation at their Midtown location, mail-in options for remote customers, and online quote forms. The process involves initial contact with diamond details, a rough estimate, in-person expert evaluation, and a final cash offer.
The company differentiates itself through claims of being the highest-paying buyer in NYC, offering free no-obligation assessments, professional diamond appraisal services, 20 years of industry experience, certified appraiser credentials, and an emphasis on discretion (particularly for divorce situations). They highlight their location in the diamond district and accessibility via public transportation. The website stresses five-star reputation and specialization in certified diamonds that command premium prices.
While the website makes strong claims about payouts and customer service, consumers should note this is a for-profit jewelry buying operation with inherent incentive structures. The company does not disclose specific pricing formulas, payment delays, or how their offers compare to certified appraisal values. As with all jewelry buyers, actual payouts typically reflect wholesale values rather than retail values, and the buying price for diamonds—especially uncertified stones—can vary significantly based on condition, market conditions, and individual appraiser assessment.