PayDayAllDay is a payday lending company that began operations in 2019, operating physical branch locations in Nashville, Memphis, and Jackson, Tennessee. The company positions itself as an accessible alternative to traditional banks for borrowers who need emergency cash quickly, particularly those with damaged credit histories. They emphasize transparency and client service as core values, offering both in-person and online consultation at no charge.
PayDayAllDay offers payday loans, cash advances, and check cashing services with loan amounts ranging from $250 to $5,000. Their stated loan origination process is streamlined: applicants must be 18+, have a valid ID, demonstrate a source of income (preferably $1,000+ monthly), maintain a checking account, and provide contact information. The company claims to complete online application review within minutes and deliver loan approval notices by email, enabling same-day or next-day funding.
The company differentiates itself by marketing competitive interest rates and explicitly targeting borrowers with bad credit, stating they "believe in second chances." They also claim to offer lower rates for borrowers with good credit. Free online and offline consultations are advertised as available seven days a week (8am–10pm Monday–Sunday). Branch manager information and direct phone/email contacts are provided for each location.
However, the website contains significant red flags typical of payday lending. No APR, finance charges, or fee information is disclosed despite being critical cost metrics. Loan terms, repayment schedules, and rollover/renewal policies are absent. The company does not address state lending regulations or compliance with Tennessee payday loan caps. Borrowers should independently verify rates, fees, and state-specific protections before applying, as payday loans typically carry very high APRs and short repayment terms that can create debt cycles.