LoanMax Title Loans logo

LoanMax Title Loans

4.9/5

LoanMax Title Loans offers cash loans up to $10,000 secured by your car title, with Michigan locations and minimal paperwork since 1990.

Editorially reviewed by Harvey Brooks

Free to Use BBB: NR Free Consultation Visit Website

LoanMax Title Loans Review

LoanMax Title Loans was founded in 1990 in Jonesboro, GA and describes itself as one of America's most respected companies in the title lending space. Operating for over 35 years, the company is headquartered with a corporate complaint address in Alpharetta, GA and holds active lending licenses in multiple states including Michigan, Virginia, Delaware, South Carolina, New Mexico, and Nevada. In Virginia, its offices operate under a separate legal entity, Fairfax Elite Financial Services, LLC, doing business as LoanMax.

The company offers auto title loans — also called car title loans — allowing borrowers to access cash by leveraging the equity in their paid-off vehicle. The Southgate, MI location on 12850 Eureka Road advertises loans of up to $10,000. To qualify, applicants need only three things: the vehicle itself, a government-issued photo ID, and a clear (lien-free) vehicle title. Accepted payment methods include cash, personal check, debit card, and Western Union, providing flexibility for repayment. The store is open Monday through Friday 10AM–6PM and Saturday 9AM–2PM.

LoanMax distinguishes itself through its longevity in the market and multi-state footprint, with several nearby Michigan locations in Taylor, Garden City, Detroit (two locations), and Center Line. The company offers a Spanish-language option on its website and provides an online payment portal for existing borrowers. Michigan operations are regulated by the Michigan Department of Insurance and Financial Services, providing a state oversight layer for consumers.

Title loans carry significant financial risk that consumers must weigh carefully. Because the loan is secured by the vehicle title, defaulting can result in repossession of the borrower's car. Nevada-specific disclosures on LoanMax's own website warn that title loans are intended for 'short-term financial needs only' and that customers with credit difficulties should seek credit counseling first — a candid admission about the product's limitations. No APR or fee information is disclosed on the location page, making cost comparison difficult before visiting in person. Borrowers facing genuine emergencies who own their vehicle outright may find this a viable option, but the collateral risk and lack of transparent pricing require careful consideration.

Services & Features

Auto title loans (car title loans)
Cash loans on car titles up to $10,000
In-store loan origination and processing
Vehicle equity assessment
Online payment portal for existing borrowers
Cash payment acceptance
Check payment acceptance
Debit card payment acceptance
Western Union payment acceptance
Spanish-language website support
Multi-state lending operations (MI, VA, DE, SC, NM, NV)
Phone-based loan inquiries (877-511-CASH)

Feature Checklist

Credit Education
Identity Theft Protection
Score Tracking
Mobile App
Online Portal
Personal Advisor

Pros & Cons

Pros

  • Loans up to $10,000 — higher ceiling than many title loan competitors
  • Minimal requirements: vehicle, photo ID, and clear title only — no credit check mentioned
  • Multiple payment methods accepted: cash, check, debit card, and Western Union
  • Established since 1990 — over 35 years of operating history
  • Multiple Michigan locations (Southgate, Taylor, Garden City, two Detroit locations, Center Line)
  • Saturday hours available (9AM–2PM) for borrowers who can't visit on weekdays
  • Licensed and regulated by Michigan Department of Insurance and Financial Services

Cons

  • Loan is secured by your vehicle title — failure to repay risks repossession of your car
  • No APR, interest rate, or fee information disclosed on the website — costs unclear before in-store visit
  • Limited hours (Mon–Fri 10AM–6PM, Sat 9AM–2PM) compared to 24/7 online lenders
  • Requires a clear, lien-free vehicle title — borrowers with financed vehicles do not qualify
  • Company's own Nevada disclosures acknowledge this product is unsuitable as a long-term financial solution

Rating Breakdown

Value
0.0
Effectiveness
0.0
Customer Service
4.9
Transparency
0.0
Ease of Use
0.0

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Frequently Asked Questions

Is LoanMax Title Loans legitimate?

Yes. LoanMax Title Loans is a registered company headquartered in 7455 Tidewater Dr, Norfolk, VA 23505. They hold a NR rating with the Better Business Bureau.

Quick Facts

Headquarters
7455 Tidewater Dr, Norfolk, VA 23505
BBB Rating
NR
BBB Accredited
No
Starting Price
Free to Use
Setup Fee
None
Free Consultation
Yes
Money-Back Guarantee
No
Visit LoanMax Title Loans

CreditDoc Diagnosis

Doctor's Verdict on LoanMax Title Loans

LoanMax Title Loans is best suited for vehicle owners with a clear title who need fast access to cash up to $10,000 and cannot qualify for lower-cost alternatives. The main caveat is substantial: the loan is secured by your car, meaning default leads to repossession, and no pricing information is available online — borrowers must visit in person to learn actual costs before committing.

Best For

  • Vehicle owners with a clear, paid-off title who need cash quickly and have no other credit options
  • Borrowers in Southgate or southeast Michigan who prefer in-person loan transactions
  • People needing more than $1,000 but under $10,000 who cannot qualify for personal loans
  • Consumers comfortable with short-term secured borrowing who have a plan to repay quickly
Updated 2026-03-21

More Lenders in Norfolk

5 Star Car Title Loans logo

5 Star Car Title Loans

5 Star Car Title Loans offers vehicle-secured loans from $100–$50,000 with same-day funding. Borrowers keep their car while repaying. Licensed in ~18 states since 2012.

5.0/5
Contact BBB: NR

Best for: Car owners with bad or no credit who need fast cash and have exhausted lower-cost options, Borrowers needing larger emergency amounts ($5,000–$50,000) secured against a vehicle

ACE Cash Express logo

ACE Cash Express

ACE Cash Express offers small emergency loans, title loans, check cashing, and financial services with multiple locations and same-day funding options.

4.9/5
Contact BBB: NR

Best for: Consumers needing immediate cash access and willing to visit a physical location, People who need check cashing, bill payment, or money transfer services in addition to emergency loans

LoanMax Title Loans logo

LoanMax Title Loans

LoanMax provides auto title loans up to $10,000 with same-day funding, requiring only a vehicle, photo ID, and clear title. Founded in 1990, they operate multiple locations across the U.S. including Michigan.

4.9/5
Contact BBB: NR

Best for: Vehicle owners facing genuine emergencies (medical, eviction, utilities) who can repay within the loan term, Borrowers with poor credit unable to qualify for personal loans or credit cards who own paid-off or mostly-paid vehicles

Financial Wellness Guides

Financial Terms Explained (9 terms)

New to credit and lending? Here are the key terms used on this page, explained in plain language with real-number examples.

Interest & Rates

APR — Annual Percentage Rate

The total yearly cost of borrowing money, including the interest rate plus any fees the lender charges. Think of it as the 'true price tag' on a loan.

Why it matters

Lenders must show APR by law (Truth in Lending Act) because the interest rate alone can hide fees. Comparing APR across lenders is the most reliable way to find the cheapest loan.

Example

You borrow $10,000 at 6% interest for 3 years, but there's a $300 origination fee. The interest rate is 6%, but the APR is 6.9% because it includes that fee. You'd pay $304/month and $946 total in interest.

Compound Interest

Interest calculated on both the original amount borrowed AND the interest that's already been added. It's 'interest on interest' — and it makes debt grow faster than you'd expect.

Why it matters

Credit cards and many loans use compound interest. If you only make minimum payments, compound interest is why a $3,000 balance can take 15 years to pay off.

Example

You owe $1,000 at 20% annual interest compounded monthly. After month 1 you owe $1,016.67. Month 2, interest is charged on $1,016.67 (not $1,000), so you owe $1,033.61. After 1 year without payments: $1,219.

MAPR — Military Annual Percentage Rate

A special APR calculation used for military servicemembers that includes ALL costs — fees, insurance, and add-ons — capped at 36% by federal law.

Why it matters

The Military Lending Act protects active-duty servicemembers and their families from predatory lending. Any lender charging above 36% MAPR to military is breaking federal law.

Example

A payday lender charges a $15 fee per $100 borrowed for 2 weeks. For civilians, that's technically legal in some states. For military: that works out to 391% MAPR — illegal under the MLA.

Usury Rate — Usury Rate (Interest Rate Cap)

The maximum interest rate a lender can legally charge in a particular state. Charging above this rate is called 'usury' and is illegal.

Why it matters

Usury laws are your main legal protection against predatory interest rates. But beware: some states have weak or no usury caps, and federal banks can sometimes override state limits.

Example

New York caps interest at 16% for most consumer loans (25% is criminal usury). If a lender tries to charge you 30% in NY, that loan is unenforceable — you could fight it in court.

How Loans Work

Collateral — Loan Collateral

An asset you pledge to the lender as security for a loan. If you stop paying, the lender can seize and sell that asset to recover their money.

Why it matters

Secured loans (with collateral) have lower interest rates because the lender has less risk. But you could lose your home, car, or savings if you default.

Example

A mortgage uses your house as collateral. A car loan uses your vehicle. A title loan uses your car title. If you miss payments, the lender can foreclose or repossess.

Fees & Costs

Late Fee — Late Payment Fee

A charge added to your account when you miss a payment deadline. Most credit cards charge $29-$41 per late payment, and many loans have similar penalties.

Why it matters

The fee itself hurts, but the real damage is to your credit score. A payment 30+ days late stays on your credit report for 7 years and can drop your score 60-110 points.

Example

Your credit card payment of $150 is due March 1. You pay on March 18. The bank charges a $39 late fee. If it's 30+ days late, it gets reported to credit bureaus and your 760 score drops to 670.

NSF Fee — Non-Sufficient Funds Fee

A fee your bank charges when a payment bounces because there isn't enough money in your account. Also called a 'bounced check fee' or 'returned payment fee.'

Why it matters

NSF fees hit you twice — your bank charges you AND the company you were trying to pay may charge their own returned payment fee. That's $50-70 for one missed payment.

Example

Your auto-pay tries to pull $350 for rent, but you only have $280 in checking. Your bank charges $35 NSF fee. Your landlord charges $25 returned payment fee. Total damage: $60 in fees.

Legal Terms

Usury — Usury (Illegal Interest)

The practice of charging interest rates higher than what the law allows. Usury laws set state-specific caps on how much lenders can charge.

Why it matters

If a lender charges usurious rates, the loan may be void, penalties can be reduced, or you may be entitled to damages. Know your state's limits.

Example

Your state caps consumer loans at 24% APR. An online lender charges you 36%. That loan may be unenforceable, and you might only need to repay the principal — no interest or fees.

Credit Cards

Cash Advance — Credit Card Cash Advance

Using your credit card to get cash from an ATM or bank. It's one of the most expensive ways to borrow — higher interest rate, immediate interest accrual (no grace period), and an upfront fee.

Why it matters

Cash advances are a debt trap: 25-30% APR with no grace period plus a 3-5% fee. Interest starts the second you withdraw, not at the end of the billing cycle.

Example

You take a $500 cash advance. Fee: $25 (5%). Interest: 28% APR starting immediately. After 30 days, you owe $536.67. After 6 months of minimum payments, you've paid $85 in interest on $500.

Want to learn more? Read our Financial Wellness Guides for in-depth explanations and practical advice.

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