Affirm is a San Francisco-based fintech founded in 2012 by PayPal co-founder Max Levchin. The company pioneered transparent point-of-sale lending and is now publicly traded on NASDAQ (AFRM).
Affirm offers three payment options at checkout:
1. Pay in 4: Split purchases into 4 biweekly payments at 0% APR. Available for purchases typically $50-$1,000.
2. Monthly Payments: 6, 12, 18, 24, 36, 48, or 60 monthly payments. APR ranges from 0% to 36% depending on the merchant, purchase amount, and your creditworthiness. Many merchants subsidize 0% APR promotions.
3. Pay in 30: Pay the full amount in 30 days, no interest.
Affirm is unique among BNPL providers because there are absolutely no late fees, no deferred interest, no compounding interest, and no hidden charges. The total you owe never increases beyond what's disclosed at checkout. If you miss a payment, Affirm may pause your account but won't add fees.
Affirm performs a soft credit check (no hard inquiry) for most transactions, though larger loans may involve a hard pull. The company considers factors beyond traditional credit scores, making it accessible to people with thin or imperfect credit.
Affirm is accepted at over 250,000 merchants including Amazon, Walmart, Target, Peloton, and thousands of small businesses. The Affirm Card (Visa debit) lets you use Affirm anywhere Visa is accepted.
Affirm reports some loans to Experian, which can help build credit history (though reporting is not guaranteed for all transactions).